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  • project

Kouturemix

  • UX Research
  • UI Design
  • Development
  • Website
  • Web Application

Client

  • Kouturemix

Industry

  • Fashion-Industry

Services

  • UX Research
  • UX Research
  • UI Design
  • Development
  • Website
  • Web Application

Years

  • 2024
  • About project
  • Details

01

Project Details
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KoutureMix is the ultimate platform for eco-conscious fashion enthusiasts seeking a sustainable way to refresh their wardrobe. With KoutureMix, you can submit your pre-loved clothes and choose from a curated selection of talented designers who will transform your pieces into bespoke outfits that reflect your unique style.

For KoutureMix, our role extended beyond conceptualizing the platform. We conducted in-depth business research to understand their unique needs, designed a user-friendly website and web app, and developed the technology that powers their services. Additionally, we implemented a robust SEO strategy to ensure KoutureMix reaches the audience with inspire.

  • Difficulties
  • Difficulties

02

Project Problems
From our research, we identified several key challenges faced by users in the sustainable fashion space. These include a lack of accessible platforms for eco-conscious up-cycling, difficulty finding skilled designers to transform pre-loved clothes, and limited opportunities to engage with circular fashion solutions. Users also expressed frustration with the absence of a streamlined, user-friendly process for contributing to sustainable practices.
  • Obstacles
  • Barriers

03

Project Challenges
We encountered several challenges, such as designing an intuitive interface for seamless designer selection, creating a smooth submission process for pre-loved clothes, and balancing aesthetic appeal with a strong emphasis on sustainability messaging.
  • Approaches
  • Innovations

04

Project Solutions
We crafted an intuitive platform that seamlessly connects users with designers, streamlines the transformation of pre-loved clothing, and integrates sustainable practices, ensuring a unique and eco-conscious fashion experience.
  • process
  • our flows

05

Design Process
A structured approach to solving problems, combining research, ideation, prototyping, and testing to create user-centered solutions.
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01 02 03 04

01. Discover

We conduct a thorough analysis of user needs, behaviors, and pain points using methods such as interviews and data analysis. This ensures the design process is well-informed and user-centric.

02. Design

During the design phase, we craft wireframes and prototypes to visually conceptualize solutions. These elements define the structure, layout, and functionality of the user interface, serving as a blueprint for the final product.

03. Develop

In the testing phase, we collect user feedback on prototypes, evaluate usability, and refine the designs. This iterative approach guarantees that the final product aligns with user expectations and delivers an optimal experience.

04. Deliver

In the implementation phase, we transform the designed user interface into a fully functional product, ensuring consistency with the established design guidelines and visual aesthetics.